EGE OKTAR
Head of Brand | Lead 3D Artist | Environment Artist | Technical Artist | Game & Level Artist | Art Director | CG Supervisor | XR Artist & Specialist
3D Billboard
3D Modeling | Interactive Broadcasting | Real Time 3D | Advertisement
Worked on this amazing unique project where we can turn every Billboard in the world to a 3D Billboard.
Allowing us to force perspective 3D Art and Animation to captivate the viewer and deliver any message as desired. Allowing us to push the limits of 3D, Advertising and new age of Digital Billboards.
In partnership of NYSE x Unity, we developed a technology to create animation for American Eagle Building at Times Square, New York.
Company & Client
Company: Unity
Client: NYSE
Software Used
Blender, After Effects
Great opportunity presented itself to display clients work on American Eagle Building giant Billboard live in Times Square, New York, USA. We created the neighborhood and the billboard to visualize how the content will look like and have clients digital assets get displayed on the giant Billboard.
Our project not only allows users to see in digital world how it would look like but also deliver the technology that allows it to be seen live on the Billboard as well.
This system allows all digital billboards around the world to be Real Time 3D and visually captivate the viewer with a new way of delivering experiences.
